Proof of Proptech

Join us to hear and learn from leading proptech ‏professionals, who will be sharing best practices on implementing a POC in a real estate company.

In order to get the best validation for the need/problem the startup is trying to solve, companies must test the product with a real client.

‏Doing a successful POC with a strong industry player can improve the product market fit, leverage the startup’s brand and increase the valuation.

‏The discussion will focus on the complex process of identifying in which companies to implement a POC, how to convince these companies to try it and how to successfully manage a POC, in order for the company to eventually become a customer in the future.

Yael Urman, CIO of Silverstein Properties, will share the real estate corporate perspective and how Silverstein choose the startups to run a POC with, as on average 1 out of 100 applying startups gets chosen.

Omri Stern, CEO at Jones, and L.D. Salmanson, CEO at Cherre, ‏two successful entrepreneurs who are located in New York and are operating in the PropTech market in recent years, will share their knowledge and experience from the startups point of view.

‏Join us on Wednesday, September 9th to hear more about these important and useful insights!

*The event will be conducted in English.